guide our behavior as we pursue our Mission and our business strategies.
Integrity, Trust and Respect
We believe in operating with integrity, trust and respect, both as individuals and as a family of companies.
Passion to Succeed
We demonstrate a passion to succeed in all aspects of our businesses.
Executing with Quality
We believe in executing with quality by understanding and responding to our companies' adult tobacco and wine consumers' preferences.
Driving Creativity into Everything We Do
We believe in driving creativity into everything we do, resulting in innovation and continuous improvement for our companies' adult tobacco and wine consumers and our business processes.
Sharing with Others
We believe in sharing with others, unleashing the tremendous resources of our people as a force for good into the communities in which we live and work.